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本教材是為大學在校生編寫的實用性英語教材，旨在幫助學生在用英語交流的不同職場中建立信心，啟發和創造環境，通過口語表達和討論設定話題，接觸到較正式的、用於各種職場的實用英語。本教材應用面廣、實用性強，符合教育部大學英語教學改革工作所確定的加強實用性英語教學，全面提高大學生英語應用能力的教改方向。
本教材由10個單元組成，內容涉及信函寫作、商務會議、談判、求職面試等與職場英語相關的各個方面。各單元均由情景對話、背景知識和實踐練習這三部分構成。
實踐練習包括口語練習和書面練習，力求將課堂知識應用到實際，成為本教材改進增強的重點之一，也不失為其亮點之一。
劉洪嬌（1984- ），碩士研究生，現任沈陽大學外國語學院講師，研究方向為外國語言學及應用語言學，以及跨文化交際。主持、參與多項省級課題，出版專着一部。
Unit 1 Job Interviews
Useful Words and Expressions
Section A Preparation
Text A How to Prepare for a Job Interview
Text B Don』t Give Answers， Tell Stories
Section B Possible Problems
Text A Are You Over—Preparing for Your Interview
Text B Topics to Avoid for Job Interviews
Section C About Salary
Text A Salary Negotiation
Text B When and How to Disclose Your Salary Requirements
Section D Interview Taboos
Text A Ten Things Not to Say in a Job Interview
Text B Please Don』t Do These Eight Things in an Interview
Unit 2 Business Etiquette
Useful Words and Expressions
Section A Telephone Etiquette
Text A Business Telephone Etiquette
Text B Tips for Great Business Phone Call Etiquette
Section B Reception Etiquette
Text A How to Receive Visitors and Behave with Them in Your Office
Text B How to Behave as a Visitor or a Guest
Section C Meeting Etiquette
Text A Meeting Etiquette
Text B Business Meetings
Section D Table Manners
Text A Business Lunch Etiquette in China
Text B Mind Your Table Manners
Unit 3 Personal Letters
Useful Words and Expressions
Section A Job Hunting
Text A Strategies and Techniques for Job Search Success
Text B How to Write an Application Letter
Section B Recommendation
Text A How to Make a Recommendation Request
Text B Recommendation for Employment
Section C Resumes
Text A Resumes
Text B Functional Resume
Section D Leave and Notification
Text A How to Write a Leave of Absence Letter
Text B Notice
Unit 4 Business Letter
Useful Words and Expressions
Section A Invitation
Text A Business Invitation Letter
Text B Friendly Invitation Letter
Section B Certification
Text A How to Write a Certification Letter
Unit 5 Business Negotiation
Useful Words and Expressions
SectionA Preparation
Text A How to Plan a Negotiation Meeting
Text B Seven Strategies That Boost Negotiation Success
Section B Strategies and Skills
Text A What Is Win—Win Negotiation？
Text B The Art ofNegotiating
Section C Closing the Deal
Text A How to SuccessfuIJy Close a Negotiation
Text B Five Tips for Closing the Deal in Business Negotiations
Section D Dealing with Threats
TextA Five Ways to Deal with Threats during a Negotiation
Text B How to Get Tough in Your Next Negotiation
Unit 6 Production and Marketing
Useful Words and Expressions
Section A Introduction
TextA How to Write Product Instructions that Really Work
Text B How to Design a Readable User Manual
Section B Product Development
TextA The Secret to Successful Product Design Is Simplicity
Text B Three Ways to Use Social Media for Product Research and Development
Section C Service Concept
Text A Services Marketing — Moment ofTruth
Text B Customer’’s Expectations and Delight
Section D Market Structure
Text A The Seven Ps of Marketing
Text B Market Structures
Urut 7 Business Communication
Useful Words and Expressions
Section A On Business
Text A How to Prepare for a Business Trip
Text B How to Get Organized for a Business Trip
Section B Communication with Customers
Text B Seven Strategies That Boost Negotiation Success
Section B Strategies and Skills
Text A What Is Win—Win Negotiation？
Text B The Art ofNegotiating
Section C Closing the Deal
Text A How to Successfully Close a Negotiation
Text B Five Tips for Closing the Deal in Business Negotiations
Section D Dealing with Threats
TextA Five Ways to Deal with Threats during a Negotiation
Text B How to Get Tough in Your Next Negotiation
Unit 6 Production and Marketing
Useful Words and Expressions
Section A Introduction
TextA How to Write Product Instructions that Really Work
Text B How to Design a Readable User Manual
Section B Product Development
TextA The Secret to Successful Product Design Is Simplicity
Text B Three Ways to Use Social Media for Product Research and Development
Section C Service Concept
Text A Services Marketing — Moment ofTruth
Text B Customer’’s Expectations and Delight
Section D Market Structure
Text A The Seven Ps ofMarketing
Text B Market Structures
Unit 7 Business Communication
Useful Words and Expressions
Section A On Business
Text A How to Prepare for a Business Trip
Text B How to Get Organized for a Business Trip
Section B Communication with Customers
Text A How to Communicate More Effectively with Customers
Text B Simple Ways to Improve Your Communication with Clients
Section C Communication with Employees
Text A How to Communicate Effectively with Employees
Text B Better Communicate with Remote Startup Employees
Section D Communicate with
Text A How to Communicate with Your Boss
Text B How to Improve Communication with Your Boss
……
Unit 8 Personnel Matter
Unit 9 External Correspondence
Unit 10 Business Training
Keys
