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Statistical Techniques in Business and Economics, 18e is a best seller, originally published in 1967 to provide students majoring in management, marketing, finance, accounting, economics, and other fields of business administration with an introductory survey of descriptive and inferential statistics. Its hallmark presentation boasts a step by step approach that was written so clearly that any student can learn and succeed in Business Statistics. Its simple language and use of multiple examples focus on business applications, but also relate to the current world of the college student. This step-by-step approach enhances performance, accelerates preparedness, and significantly improves motivation. Lind's real-world examples, comprehensive coverage, and superior pedagogy that now includes data analytics coverage, combined with a complete digital solution help students achieve higher outcomes in the course.
作者簡介
Douglas A. Lind
現職：Coastal Carolina University
William G. Marchal
現職：University of Toledo
Samuel A. Wathen
現職：Coastal Carolina University
Ch 1 What Is Statistics?
Ch 2 Describing Data: Frequency Tables, Frequency Distributions, and Graphic Presentation
Ch 3 Describing Data: Numerical Measures
Ch 4 Describing Data: Displaying and Exploring Data
Ch 5 A Survey of Probability Concepts
Ch 6 Discrete Probability Distributions
Ch 7 Continuous Probability Distributions
Ch 8 Sampling, Sampling Methods, and the Central Limit Theorem
Ch 9 Estimation and Confidence Intervals
Ch10 One-Sample Tests of Hypothesis
Ch11 Two-Sample Tests of Hypothesis
Ch12 Analysis of Variance
Ch13 Correlation and Linear Regression
Ch14 Multiple Regression Analysis
Ch15 Nonparametric Methods: Nominal Level Hypothesis Tests
Ch16 Nonparametric Methods: Analysis of Ordinal Data
Ch17 Index Numbers
Ch18 Forecasting with Time Series Analysis
Ch19 Statistical Process Control and Quality Management
Ch20 An Introduction to Decision Theory (Online Only)
