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Basic Business Statistics: Concepts and Applications (GE) (14版)
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Basic Business Statistics: Concepts and Applications (GE) (14版)

作者: Mark L. Berenson,David M. Levine,Kathryn A. Szabat,David F. Stephan
出版社: 華泰文化
出版日期: 2019-06-12
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內容簡介

  In this fourteenth edition, Statistics for Business and Economics continues to help students see the relevance of statistics to their own careers through examples from various business functionalities, emphasis on interpretation and decision making, and use of data analysis software.

  New to This Edition
  1.A First Things First Chapter that illustrates how developments in business analytics and "big data" have made understanding statistics that much more critical.

  2.JMP Guides, in addition to updated Excel and Minitab Guides, that provide detailed,hands-on instructions for using JMP to illustrate the concepts that this book teaches.

  3.A Business Analytics Chapter that makes extensive use of JMP and Minitab to illustrate predictive analytics for prediction, classification, clustering, and association.

  4.Tabular Summaries that state hypothesis test and regression example results along with the conclusions that those results support.


作者介紹

作者簡介

Mark L. Berenson


  現職:Montclair State University

David M. Levine 

  現職:City University of New York
 
Kathryn A. Szabat

  現職:La Salle University

David F. Stephan

  現職:Two Bridges Instructional Technology


目錄

Ch 1 Defining and Collecting Data
Ch 2 Organizing and Visualizing Variables
Ch 3 Numerical Descriptive Measures
Ch 4 Basic Probability
Ch 5 Discrete Probability Distributions
Ch 6 The Normal Distribution and Other Continuous Distributions
Ch 7 Sampling Distributions
Ch 8 Confidence Interval Estimation
Ch 9 Fundamentals of Hypothesis Testing: One-Sample Tests
Ch10 Two-Sample Tests
Ch11 Analysis of Variance
Ch12 Chi-Square and Nonparametric Tests
Ch13 Simple Linear Regression
Ch14 Introduction to Multiple Regression
Ch15 Multiple Regression Model Building
Ch16 Time-Series Forecasting
Ch17 Business Analytics
Ch18 Getting Ready to Analyze Data in the Future
Ch19 Statistical Applications in Quality Management (online)
Ch20 Decision Making (online)