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Every personal contact you make is an opportunity to inspire, persuade, and advance business and personal interests.
The challenge is to make a good impression quickly and grow it into something that lasts.
This no-nonsense guide offers proven methods for marketing yourself and your ideas skillfully and
successfully, whether you\’re talking to your CEO or your PTA. In Get Them to See it Your Way, Right Away, top communication consultant Ruth Sherman provides a step-by-step approach to techniques and behaviors that will help you get the results you want in any setting. Combining stories from the front with tips, tools and worksheets, Sherman shows you how to:
